Mate, dont get stuck into thinking there is only one retrieve for bream, or flatties for that matter.
Some days dead sticking works well, where you pretty much cast and leave it there for 10 seconds or longer. Other days, nothing but small hops work well.
Just need to find out what they like on the day and stick with that. Some people do sessions only trying 1 or 2 methods to see if they work. Other people try a whole host of different methods and lures on the day. Experiment and have fun with it.
One of the most important things is to have confidence in your lure and treat every cast like its your first. Pay attention to what you are doing and your surroundings. You will soon crack the code.
Pete raised some good points above, he has experimented till something worked for him which is exactly what im saying here.
Also, if your fishing with a few mates, make sure everyone has a different lure on, covering different columns of the water. You will figure out what works more often and dont bring bait with you lol. the tempation to use it will kick in very quickly if you arent having luck!
Good luck mate